my idea for the Lotus Knows jam
Category lotusknows
Every time an end user imports contacts into a social website that allows importing from Outlook and/or GMail, but not Lotus Notes, it's another lost opportunity to dispel the myth that "Notes is dead". Every time I use a tool like Evernote or Remember the Milk, and am not given an option to synchronize them with, respectively, my Notes Notebook (formerly known as "Journal") and To Do list, it's a missed opportunity to remind me that Notes exists... even if I've never used Notes. From a marketing standpoint, the advantage of ubiquitous integration (even if it's not true integration, just finding every site that supports VCF import and convincing them to tell their users that Notes can export to VCF) is not that existing Notes users are more productive - though ultimately that's the real goal - it's that anyone that doesn't use Notes keeps seeing the logo and knows that it exists, is still in widespread use, and is modern enough for the "trendy" sites to want to integrate with.
But imagine if IBM made a big push to integrate with LinkedIn, Facebook, Evernote, RTM - and every other Lifehackeresque site/tool that the cool kids are using - in ways that Outlook and GMail can't even approach... over time, brand awareness would evolve into outright platform lust...
If you agree, please promote my idea.
Every time an end user imports contacts into a social website that allows importing from Outlook and/or GMail, but not Lotus Notes, it's another lost opportunity to dispel the myth that "Notes is dead". Every time I use a tool like Evernote or Remember the Milk, and am not given an option to synchronize them with, respectively, my Notes Notebook (formerly known as "Journal") and To Do list, it's a missed opportunity to remind me that Notes exists... even if I've never used Notes. From a marketing standpoint, the advantage of ubiquitous integration (even if it's not true integration, just finding every site that supports VCF import and convincing them to tell their users that Notes can export to VCF) is not that existing Notes users are more productive - though ultimately that's the real goal - it's that anyone that doesn't use Notes keeps seeing the logo and knows that it exists, is still in widespread use, and is modern enough for the "trendy" sites to want to integrate with.
But imagine if IBM made a big push to integrate with LinkedIn, Facebook, Evernote, RTM - and every other Lifehackeresque site/tool that the cool kids are using - in ways that Outlook and GMail can't even approach... over time, brand awareness would evolve into outright platform lust...
If you agree, please promote my idea.
